Box Office Results- 3/13-15/09

It looks like America chose The Rock (well, Dwayne Johnson if you want to get technical) over rape and a Playboy centerfold this weekend, as Disney's latest Race to Witch Mountain debuted at #1 with $25 million. The remake starred Dwayne 'The Rock' Johnson as a cab driver who protects 2 paranormal kids from the hands of an evil organization. Witch Mountain is the second-highest grossing film for Mr. Johnson (the first being 2002's The Scorpion King). "We had a big family audience," said Mark Zoradi, president of the studio's motion pictures group at Walt Disney Co. "But about 20% of the audience was unaccompanied adults. There was a little bit of people looking back toward the first movie. He predicts the family-based flick to have a "good solid run" over the next few weeks, as kids across the nation are out for spring break.

Coming in at #2 was the long-awaited Watchmen movie. Only its second weekend, and already dropped 67% to $18 million. Watchmen, which fans have been waiting for for years, came second to 2007's 300, which Watchmen was often compared to. The Frank Miller graphic novel adaptation fell 54% when it first debuted a week ago in 2007, from $71 million to $32.9 million. But still, Watchmen didn't do as bad as other comic book silver screeners, such as Hellboy II: The Golden Army and Hulk. All in all, the Comedian wasn't the only thing that died in Watchmen.

At #3, the horror remake of the Wes Craven 1972 classic The Last House on the Left opened with an "okay" $14.7 million. It landed between The Strangers and Vacancy. I'm actually surprised, because I rather enjoyed Last House, and thought it would do better than it did, considering it opened on Friday the 13th, same as last month's Friday the 13thdid. And that opened at #1 with $40.6 million. The odd part about this, to me, is that 57% of the films audience was female. What, did they go alone or something?

The action-thriller Taken, starring Liam Neeson, is still staying strong at the box office; making about $6.7 million. Also staying alive is Tyler Perry's Madea Goes to Jail at #6 with $5 million, and Paul Blart: Mall Cop at #7 with $3 million. The not-so-surprising part about this weekend's box office numbers is that Fox Searchlight's Miss March did the worst out of all 3 nationwide releases, opening at #10 with a little over $2 million. The comedy about a kid waking out of a 4-year coma to discover that his high school sweetheart was now a PlayBoy centerfold starred two of the kids from the IFC sketch-comedy series, The Whitest Kids U Know. The two, Zach Cregger and Trevor Moore, also co-wrote and co-directed March. No Napoleon Dynamite or Slumdog Millionaire (doing quite well after winning a few Academy Awards still, dropping only two spots to #6 with $5 million) happy ending this time, Fox Searchlight.

The second Friday the 13th weekend of the year didn't do as well as last year, when Dr. Seuss' Horton Hears a Who! Opened strongly with a whopping $45 million.

Here are the estimated box office results according to Box Office Mojo-

TW

LW

Title (click to view)

Studio

Weekend Gross

% Change

Theater Count / Change

Average

Total Gross

Budget*

Week #

1

N

Race to Witch Mountain

BV

$25,000,000

-

3,187

-

$7,844

$25,000,000

-

1

2

1

Watchmen

WB

$18,070,000

-67.3%

3,611

-

$5,004

$86,005,000

$150

2

3

N

The Last House on the Left (2009)

Uni.

$14,658,000

-

2,401

-

$6,105

$14,658,000

-

1

4

3

Taken

Fox

$6,650,000

-9.3%

2,858

-158

$2,327

$126,833,000

-

7

5

2

Tyler Perry's Madea Goes to Jail

LGF

$5,130,000

-39.9%

2,203

+52

$2,329

$83,209,000

-

4

6

4

Slumdog Millionaire

FoxS

$5,025,000

-26.2%

2,578

-312

$1,949

$132,625,000

$15

18

7

5

Paul Blart: Mall Cop

Sony

$3,100,000

-25.2%

2,281

-277

$1,359

$137,767,000

$26

9

8

6

He's Just Not That Into You

WB (NL)

$2,905,000

-27.7%

1,890

-555

$1,537

$89,004,000

-

6

9

7

Coraline

Focus

$2,655,000

-18.5%

1,768

-191

$1,502

$69,144,000

-

6

10

N

Miss March

FoxS

$2,350,000

-

1,742

-

$1,349

$2,350,000

-

1


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